MORNING BLOCK 2: Building Your Personal Brand: How To Sell Yourself Without Selling Your Soul

This session explores the concept of personal branding and the importance of shaping it intentionally. A personal brand extends beyond a résumé or social media presence, it reflects the value an individual brings and the message they convey to others.

Participants examine both internal and external perceptions of their brand and develop a personal brand statement that highlights purpose, positioning, and personality. The session concludes with practical strategies for communicating and demonstrating one’s brand with authenticity, integrity, and consistency.